Twitter used to announce shoe deal
It is amazing to hear that breaking news is now being filtered through social media outlets like the MySpace websites of 2009. Fortune 500 companies and A list celebrities are turning to web sites like Twitter and Face book to release information that you would usually expect to come from a publicist. When Dwyane Wade announced he would be leaving Converse shoes and would be wearing New Jordan shoes during the 2009 and 2010 NBA season, the news spread like wildfire amongst Twitter tweeters. Since these social marketing websites are huge among the younger crowd, it is a quick and efficient way to skip the public release.
